At MEDIENTAGE MÜNCHEN (24 to 30 October 2020) the XR AREA offers visitors free access to the world of Extended Reality (XR) under the motto “This is immersive media NOW – The Shift from 2D to 3D Data Visualization”. What new technologies are there? What are innovative formats? And how can XR media be integrated in theater, opera or concerts? In the virtual rooms of the XR SKY ARENA, conference participants can learn everything about virtual, augmented and mixed reality.
Workshops, performances and art exhibitions, such as the exhibition in 2D and 3D in the XR SKY ARENA, make up one part of the XR AREA. In addition, there is an extensive conference program with topics ranging from XR media for performance and exhibitions, storyliving, XR in journalism to XR in advertising, marketing & industry. Both national and international speakers, such as Robert Scoble and Rene Schulte, are invited as speakers. Visitors can look forward to exciting lectures, including “Stories from a front-row seat in Silicon Valley”, “Realization of a virtual journey to Bethlehem to Banksy’s art hotel ‘The Walled Off Hotel'” or “The Liberation AR – How the Dachau Concentration Camp was Liberated”, an AR project of the Bavarian Broadcasting Corporation in cooperation with the Dachau Concentration Camp Memorial. More information about the XR-Stream can be found in the program of MEDIENTAGE MÜNCHEN.
The XR AREA is organized by MedienNetzwerk Bayern in cooperation with the XR HUB Bavaria.